Advantages And Disadvantages With Promotional Pens

Promotional gifts are now taking the place of business cards for many business owners, especially promotional pens.  Promotional pens help promote business much better than simple business cards do because they are often used, and viewed by more people than business cards are.  The following paragraphs will discuss some of the advantages, as well as disadvantages, associated with using promotional pens in lieu of business cards.

As mentioned, one of the advantages associated with giving away promotional pens is the tremendous amount of people who will potentially view your advertisement.  Business cards are most often put away in wallets and purses, while promotional printed pens are often used, as well as passed along.  The amount of potential business you can attract with promotional pens far surpasses that associated with the use of business cards.

Another benefit associated with the use of promotional pens is the wide variety of styles available for purchase.  From inexpensive plastic pens to elegantly constructed promotional pens, there is surely a style to fit the advertising needs of nearly any business or company.  Fun styles of promotional pens are available, as well.  For example, medical facilities may wish to purchase promotional pens that come in the shape of a certain medical tool.  Most types of "theme" promotional pens can most likely be located for purchase.

The wide price range of promotional pens can also be considered an advantage.  The price of promotional pens can range from very inexpensive to costly.  This advantage allows all businesses, including those companies with the lowest advertising budget, to get the best advertisement for their money by purchasing promotional pens.  Even the least expensive promotional pens can be more beneficial advertising tools than simple business cards can be.

Finally, a great benefit promotional pens provide is that they are useful.  Everyone can find a use for a pen.  Whether it is used in a checkbook, or placed in a briefcase for business use, people can use promotional pens.  When you give your employees something they can use, it gives them a sense of warmth ... feelings that you really care.  Wouldn't everyone rather take their business to someone who cares?  Not only will you be able to advertise your business with the actual promotional pens, you will also be gently encouraging the recipients to also help you advertise, by spreading your business information via word of mouth.  There is no compliment better than a recommendation.

The only disadvantage associated with using promotional pens as an advertising tool comes with purchasing the least expensive style pens.  If you purchase promotional pens of the lowest quality, it is not likely they will actually write for a long period of time.  Once the pen doesn't write anymore, it is very possible the recipient will throw it away.  Promotional pens are not productive advertising tools when they are in the garbage can.  To avoid this disadvantage, be sure you are purchasing pens of good quality.

For additional information on promotional pens, promotional items and business marketing products why not check out the market leading suppliers online today. Top promotional gift suppliers online can provide a fast and efficient service and more often than not can provide highly competitive quotations unlike traditional offline business gift companies.